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AFPM

AFPM: American Fuel & Petrochemical Manufacturers

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Associations
AFPM: American Fuel & Petrochemical Manufacturers
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Overview

A modern website redesign for AFPM that balances industry advocacy with public engagement, featuring video content and interactive policy tracking.

[01] The Challenge

AFPM required a website that would effectively communicate complex policy positions while engaging both industry members and the general public. The site needed to:

  • Present policy information in an accessible format
  • Showcase member benefits and industry data
  • Support advocacy campaigns and public relations
  • Integrate with their existing member management systems
[02] The Solution

We created a sophisticated digital presence that positions AFPM as a trusted voice for the fuel and petrochemical industry. Key features include:

  • Video-driven hero section with industry messaging
  • Interactive policy tracker for legislative updates
  • Safety and environmental stewardship showcase
  • Member resources portal with secure access
  • News and media center with press resources
Target Outcomes
Expand
Media Visibility
Increase
Member Portal Use
Improve
Policy Awareness

See the Design in Action

Explore the full design concept and see how we approached solving the challenges outlined above.

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